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HUP Competition Cycling

High quality bikes, components & clothes for cyclists who race cyclo-cross, XC, gravel, road & triathlon.

“HUP!” (Dutch word for “Go!”) is the shout of Flemish fans during Spring Classics and Belgian Cyclocross. HUP™ Competition Cycling was born in Belgium, now based in Scotland, producing UCI approved race bikes & wheelsets, alongside specialist components & clothing - for racers who want the best - HUP! HUP! HUP!

Bikes can be custom-built using our range of rider-sized components for the ultimate experience: correct bikefit and genuinely low weights. 'Light enough to win, yet still affordable' is our mantra.

Born in Belgium | Designed in Scotland | Ridden Worldwide 

#HUPcc #HUPbikes #TeamHUP #HUPevo #HUPevoSL #HUPxc #HUPstraatrace

  • HUPcc sponsor Scottish Cyclocross Series and Pe...

    Scottish Cycling has just announce that HUPcc, a Peebles based bike brand, has come onboard to support cyclocross for the 2024/2025 season. A brand that started out making cyclocross bikes for...

    HUPcc sponsor Scottish Cyclocross Series and Pe...

    Scottish Cycling has just announce that HUPcc, a Peebles based bike brand, has come onboard to support cyclocross for the 2024/2025 season. A brand that started out making cyclocross bikes for...

  • Team HUP cyclo-cross race team 2024

    Our 6 rider line-up for the Team HUP squad for the 2024/2025 cyclo-cross season, including 3 new Scottish-based riders joining us for the up-coming cross carnage... Harrison Hendy (U16 male)...

    Team HUP cyclo-cross race team 2024

    Our 6 rider line-up for the Team HUP squad for the 2024/2025 cyclo-cross season, including 3 new Scottish-based riders joining us for the up-coming cross carnage... Harrison Hendy (U16 male)...

  • HUPcc available B2B through Valley Distribution

    We are pleased to announce that HUP Competition Cycling's range of products is now available to bike shops in the UK, through Valley Distribution. Do you want your local bike...

    HUPcc available B2B through Valley Distribution

    We are pleased to announce that HUP Competition Cycling's range of products is now available to bike shops in the UK, through Valley Distribution. Do you want your local bike...

  • HUP air24: lightweight dirt jump bike

    The HUP air24 is a lightweight dirt jump, pumptrack and skate park bike on 24" wheels, available in 2 frame sizes and 3 colours with customisable options. A genuinley lightweight...

    HUP air24: lightweight dirt jump bike

    The HUP air24 is a lightweight dirt jump, pumptrack and skate park bike on 24" wheels, available in 2 frame sizes and 3 colours with customisable options. A genuinley lightweight...

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The new HUP air24 dirt jump bike is now live...

UCI approved framesets & wheelsets

After extensive laboratory tests and scrutiny by the UCI, Switzerland the new HUP evo (from January 2024) and the HUP CD35/TD35 & HUP CD50/TD50 are now UCI approved for Cyclo-cross, Road & Gravel racing competition worldwide.

Aside from being some of the lightest UCI approved Aluminium frames & carbon wheels available, they also come at industry leading prices.

Light enough to win, yet still affordable...

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