Born in Belgium | Designed in the UK | Ridden Worldwide
Welcome to HUP Competition Cycling
Bikes | Clothes | Components
High Performance Kit for 6yrs+
Cyclocross | Road |Triathlon | Track | MTB
Awesome Summer & Winter Clothes
Skinsuits, Bib-Shorts, Jerseys, Socks and much more...
Child-Specific Bike Components
Cranks, Handlebars, Stems, Saddles, Wheelsets and more...
#HUPbikes
The ultimate race bikes and framesets for kids?

HUP™ Competition Cycling

“HUP!” (the Dutch word for “Go!”) is widely used during Spring Classics and Belgian Cyclocross by Flemish fans, especially by parents at Junior races. HUP™ was founded by a mum of 3 racing kids to create stylish, high quality Cycling & Triathlon clothes for competing children. HUP Competition Cycling has continued to grow it's unique range of products, now including high-performance bikes, components and wheelsets - all developed specifically for youth and junior competitors. HUP! HUP! HUP!

"...they all love cycling in Belgium...the kids just had to have the Flanders Lion at the heart of it!"

Born in Belgium | Designed in the UK | Ridden Worldwide 

#HUPcc #HUPbikes #TeamHUP #HUPcustom

The HUP Belgian Collection

Our Epic HUP Ambassador Squad...

William Salter

William Salter

Cycling - Track, Road, Cross and MTB
Linette MacArthur
Harrison Hendy

Harrison Hendy

Cycling
Linette MacArthur
Ruth Jones

Ruth Jones

Cycling
Linette MacArthur

#TeamHUP over on Instagram...

HUP Collections...