Born in Belgium | Designed in the UK | Ridden Worldwide

Two more retailers now offering HUP

We are pleased to announce two more retailers are now offering HUP clothes and components to their customers...

HUP debut at the London Bike Show

We are just back from a fantastic debut London Bike Show with the full HUP range...

HUP now available at Cafe Ventoux and Forme Experience Centre, Leicestershire

HUP is pleased to announce a partnership with Cafe Ventoux, creating a ‘Children’s Zone’...

High Street partner Twenty3c

HUP is please to announce that we have partnered with...

Kids Racing: online retailer

Kids Racing are the UK’s first kids specialist retailer...